What Is LinkedIn Used For?

Now you know what LinkedIn offers and what kind of people typically use it, but that probably doesn’t give you any specific ideas for how to start using it yourself. In fact, many users create an account and then abandon it because they have no idea how they should be using LinkedIn.

Here are some tips for beginners.

  • Get back in touch with old colleagues. You can use the My Network section to find old colleagues, teachers, people you went to school with and anyone else you might think is worth having in your professional network. Just enter or connect your email to sync your contacts with LinkedIn.
  • Use your profile as your resume. Your LinkedIn profile basically represents a more complete (and interactive) resume. You can include it as a customized link in your email signature or on your traditional resume cover when you apply to jobs. Some websites that allow you to apply to jobs will even allow you to connect to your LinkedIn profile to import all your information.
  • Find and apply to jobs. Remember that LinkedIn is one of the best places to look for job postings online. You’ll always get recommendations from LinkedIn about jobs you may be interested in, but you can always use the search bar to look for specific positions too.
  • Find and connect with new professionals. It’s great to get back in touch with old colleagues and connect with everyone at your current workplace who may also be on LinkedIn, but what’s even better is that you have the opportunity to discover new professionals either locally or internationally that may be able to help out with your professional endeavors.
  • Participate in relevant groups. A great way to meet new professionals to connect with is to join groups based on your interests or current profession and start participating. Other group members may like what they see and want to connect with you.
  • Blog about what you know. LinkedIn’s very own publishing platform allows users to publish blog posts and gain the opportunity to have their content read by thousands. Published posts will also show up on your profile, which will increase your credibility in related fields that are relevant to your professional experience.