For more than 60 years, Federated Hermes has provided world-class investment solutions to financial professionals in the United States and around the world. Federated Hermes’ employees have defined the qualities of the company’s success over the decades: a reputation for integrity and excellence, a commitment to customers and employees and a history of longstanding client relationships. While each market cycle brings new opportunities and challenges to the company, Federated Hermes continues to foster employee commitment to excellence in the investment management industry.
CAREER OPPORTUNITY #: 8014
POSITION TITLE: SENIOR CHANNEL MARKETING CONSULTANT
DEPARTMENT: CHANNEL & CAMPAIGN MANAGEMENT
POSITION SPECIFICATIONS:
- Bachelor degree in marketing, communications or related field required; advanced degree preferred
- Minimum 5 years of investment marketing, corporate communications, or marketing communications/strategy required; Knowledge of the investment management business, asset classes and product structure preferred;
- Knowledge of marketing campaigns and how to use such programs to improve content and enhance brand required
- Project management experience required
MAJOR DUTIES:
- Coordinate marketing programs for assigned channels within the organization
- Prioritize marketing deliverables with Distribution, Product Management, etc.; work with Senior Sales Management and Product Management
- Implement channel campaigns to expand market share and pursue growth targets
- Participate in development of marketing campaigns with the intent of creating leads and acquiring customers
- Work closely with all aspects of the business to gather product and channel insights
- Work closely with product and corporate marketing teams to support brand and content development
- Manage marketing programs for assigned channels based on Key Performance Indicators (KPIs). Generate new ideas for each channel optimization
- Evaluate existing marketing programs and recommend changes for improvement
- Participate in utilization of profitable marketing plans based on industry trends and competitor activities
- Stay current on market trends, industry standards and competitors
- Provide excellent customer service to ensure satisfaction and retention
- Understand and respond to changing and differing priorities depending on how they impact channel marketing
HOURS/LOCATION:
- 8:30 a.m. – 5:00 p.m. (Overtime as required)
- Pittsburgh, PA (preferred) or Boston, MA
EXPLANATORY COMMENTS:
- Ability to develop and write marketing plans
- Strong communication skills with the ability to influence senior management
- Excellent organization skills
- Outstanding presentation, writing and editing skills
Federated Hermes, Inc. offers a competitive salary and benefits package along with a professional environment.
Only those candidates in whom we have an interest will be contacted.
EOE